
Dream Makers – Driving Ticket Sales Through Social Media Strategy
Client’s Problem
Dream Makers, a UAE-based brand offering exclusive prize draws, needed to increase ticket sales and boost engagement through a high-impact social media campaign. With ticket prices set at 5 AED and 10 AED, the challenge was to build anticipation, generate excitement, and drive purchases before each draw while maintaining cost efficiency.
Our Solutions
We implemented a data-driven social media strategy designed to maximise visibility and conversions through:
1. Targeted Promotions & Ad Placements – Using AI-powered audience segmentation to reach high-intent users.
2. Engaging Content Strategy – Crafting compelling visuals and copy to create excitement and urgency.
3. Multi-Platform Execution – Running optimised campaigns across Facebook, Instagram, and TikTok for maximum reach.
4. Performance Tracking & Budget Optimisation – Adjusting in real-time to improve cost per acquisition and ROAS.
Conclusion
The campaign achieved exceptional results, delivering:
- ✅ 442,000 reach
- ✅ 3 million impressions
- ✅ 2,127 ticket sales
- ✅ 34,000 AED total ad spend
- ✅ ROAS exceeding 14
Our strategic approach successfully drove higher engagement and increased ticket sales, proving the power of precision-targeted social media marketing.

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